Tuesday, April 6, 2010

GIANT Shake Up at Hearst Publishing : Whats Up?


Unbelievable news today on the shelter mag front. Blog beloved and much appreciated Editor in Chief of House Beautiful Magazine, Stephen Drucker will be leaving the magazine he has captained for the past 5 years to take the helm at another Hearst Publication; Town & Country.


Stephen Drucker


Newell Turner, current House Beautiful Creative Director will take over the reins as Editor in Cheif at HB. (HUGE sigh of Relief!!! - Why fix something that is not broken! ) Turner along with Drucker has brought a well received emphasis to the magazine on the editorial content and photography, publishing lush, large and lengthy features in the mag. Hopefully that will continue under his watchful eye.

Newell Turner out on the town with Margarette Russel of Elle Decor


Hearst Magazine Veranda's much admired founder and Editor in Chief since 1987, Lisa Newsom is to be replaced by Dara Caponigro a founding editor of the very popular but now defunct Domino Magazine! This seems to signal a huge shift in content for Veranda which currently has a much more sophisticated and high end demographic than Domino. Newsome will continue on as Editor at Large at Veranda and will work on related book and editorial projects.


Dara Caponigro

It seems things are heating up again in the Shelter Mag arena. I hope that this editor swap will mean good things most hopeful; a new emphasis on shelter content for Town & Country! The most troubling hint of things to come for me is the change underway at Veranda. After the almost incomprehensible loss of Southern Accents last year all we die hard traditionalists had left was Veranda. Over the past few months there has been a significant shift in their content to more modern and transitional projects. Looking back now this shift had some method to its madness.

It should be an interesting year ahead for all of us as we see how these new editors guide their respective publications. All I can say is get out there and SUBSCRIBE!!!!! The thought of losing any one of these remaining mags is too horrible to contemplate.

I'm heading over to Town and Country right now to sign up!!!



Read the full press release from Hearst Publications here

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